What is Sport Management?
The rapidly growing sport industry and field of sport management is very broad, with jobs available in marketing, sales, and event management, as well as in segments of the business, from professional and intercollegiate athletics, to recreational facilities, and non-profit organizations.
Sport management programs provide business lessons specific to sport, offering a distinct advantage in a very competitive industry. Classes blending theory with practical examples and required field experiences provide the tools needed for successful careers in sport.
Why Study Sport Management?
Based on its blending of liberal arts and professional education, our Sport Management program produces graduates with the leadership, team-building, critical-thinking, and ethical decision-making skills needed to shape the future of the sport industry.
The program has been approved by the North American Society for Sport Management (NASSM) Program Review Council. Only one-quarter of all programs in North America have been approved by this group, demonstrating the quality of the Fisher experience.
As a top minor league sports market in the country, Rochester, has a range of practical opportunities for students right down the road from campus. In addition, Fisher is the summer home of the Buffalo Bills Training Camp, and in the summer of 2012, the Yankees AAA team played 37 games at Rochester's Frontier Field. With such varied and plentiful opportunities, you'll have experiences not afforded to other Sport Management programs.
Life as a Sport Management Major
Still unsure if the Sport Management program at Fisher is right for you? Check out the videos below showing how the major has impacted two current students.
Special thanks to Dr. Todd Sodano and his Introduction to Video Production class for creating these videos.
Sport Studies Department Mission
The Sport Studies Department seeks to develop in students the knowledge, skills and experience that will enable them to obtain a position in the sport management field. We indirectly serve the sport management industry and our stakeholders (academic community, practitioners, and alumni) by maintaining a program with high standards and expectations for faculty and students. Students are served directly by a broad-based curriculum that is grounded in the liberal arts and encourages critical analysis of the role of sport as business and the cultural and social significance of sport. Graduates of the program will be equipped to pursue advanced degrees and be effective change agents within the sport industry.
- Cultivate a foundation of content specific knowledge in the numerous fields within the sport industry (e.g. marketing, law, sponsorship), and the ability to generate and acquire the appropriate resources to be an informed practitioner.
- Provide an environment to practice and develop effective communication strategies and professionalism relevant to business practices.
- Within classroom and industry settings, provide applied learning opportunities through assignment and experiences that connect theory to practice.
- Provide a framework within which students will have opportunities to develop professional perspectives and network with industry practitioners.
- Instill in students the practice of critical thinking while considering ethical, social, and legal implications.
Sport Management Gallery
Check out all the great things our students and alumni are up to in our Sport Management Alumni photo gallery!
Sport Management News
09/11/2014If Sport Management students walk by Dr. Todd Harrison’s office, they will see someone inside, but it won’t be him. Instead, they will see Dr. Jean McArdle from the Waterford Institute of Technology (WIT) in Waterford, Ireland, who has exchanged her faculty role with Harrison this semester. McArdle will teach some of Harrison’s classes here, while he has hit the ground running in Ireland teaching some of her course load. Read More
Sara Beth Fisher '07
As an alumnus of the Sport Management program, I can truly say the experience I gained there molded my career within the field of sport. Every class that I took allowed me to take something away from it. Many of the classes were challenging, but looking back, those were the classes I gained the most from because they allowed me to grow as a person. The constant reminders of being professional and having an upbeat attitude still resonate in my life daily, even years after graduating.
I acquired professional, as well as personal relationships with my peers, professors and other sports professionals that have outlasted my four years of college and still remain strong to this day. I was offered countless internship opportunities as soon as I stepped foot on campus which gave me the tools to succeed, and start a job with the Buffalo Bills the day after graduation. Now, as I return back to Fisher every summer for Buffalo Bills Training Camp, I am proud to tell my co-workers that I went there. The campus is becoming more beautiful with each passing year and the educational programs are only getting better with time. I look forward to seeing what the future will bring.
Sara Beth Fisher is a Ticket Sales Coordinator for the Buffalo Bills.