Contact Marketing

Chair: Dr. Hemant Sashittal
Office: Salerno 231
Phone: (585) 385-8088

Marketing News & Events


Marketing Club Takes on New Orleans, Wins Awards at International Conference


A group of 14 students from St. John Fisher College’s American Marketing Association (SJFCAMA) traveled to New Orleans, Louisiana for the 36th Annual American Marketing Association International Collegiate Conference (AMAICC) held April 10-12. Read More

Fisher Entrepreneurship Team Wins in State Semifinal Competition


Just Dangle Hockey, a student-run hockey apparel company, recently won the regional title in the New York State Business Plan Competition. This marks the first time a Fisher entrepreneurial team won the competition. Read More

Business Faculty Co-Publish Article


Dr. Hemant Sashittal, Professor and Chair of the Department of Management/Marketing, and Dr. Monica Hodis, Assistant Professor of Management/Marketing, recently co-published an article in MIT Sloan Management Review. Read More

PRIMA Group to Host Comedy Improv Competition for Gilda’s Club


Members of the St. John Fisher College student-run integrated marketing communications firm, The PRIMA Group, will be hosting the inaugural “Gilda’s Cup: A Collegiate Comedy Improv Competition,” on Friday, April 4, from 7:00 p.m. to 9:00 p.m. in Cleary Family Auditorium. The event will kick off with a social hour starting at 6:00 p.m. Read More

Business Students Advance in State-Wide Business Plan Competition


The St. John Fisher College School of Business has a lot to be proud of this week after two groups of students were named semi-finalists in the 2014 New York Business Plan Competition (NYBPC). Read More

School of Business Dean Surprises Students with Invites to Join Beta Gamma Sigma

School of Business Dean Surprises Students with Invites to Join Beta Gamma Sigma


In late February, Dr. David Martin, Dean of the St. John Fisher College School of Business, dropped into several classes to surprise 39 students with an invitation to join Beta Gamma Sigma (BGS), the distinguished International Honor Society for business excellence. Read More

AMA Rochester Collegiate Conference Attracts Area Students, National Professionals to Fisher


A total of 70 students from St. John Fisher College, Niagara University, and the Rochester Institute of Technology attended the 2014 American Marketing Association (AMA) Rochester Professional Chapter Collegiate Conference at Fisher on Friday, February 21. Read More

Student Entrepreneurs Mean Business

Student Entrepreneurs Mean Business


They say what happens in the Mac lab, stays in the Mac lab, or, does it? When Cody Schmitt and Kyle Howatt met in the Mac lab in a Web Design course in the spring of 2012, neither of them knew that they would be future business partners. Read More

They "Survived Sashi"



Students have been spotted around campus wearing new apparel that sports a certain professor’s face. The “I Survived Sashi” t-shirts, created by the College’s American Marketing Association (AMA) chapter in honor of Dr. Hemant Sashittal, Professor and Chair of the Department of Management/Marketing, have been selling faster than coffee at Cyber Café. Read More

Costigan, Berman Published


School of Business faculty Dr. Robert Costigan, Professor of Management, and Dr. Jason Berman, Professor of Management and Marketing, had an article published in the latest issue of the Journal of Trust Research. Read More


Upcoming Marketing Events

There are no Marketing Department events scheduled at the moment. Visit the complete campus calendar for more upcoming events.

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